In later Sears Catalogs, the quality of the printed page became more crisp and modern. By 1911, Sears and others were clearly imitating the new Frank Lloyd Wright Prairie-type designs and offering more options to their catalog customers. Their renderings appeared artistic when seen within a group of 1908-1909 mail order houses. Ye Planry Building Company was a designer/developer West of the Rockies. At the same time Sears Roebuck was selling bungalows to the growing middle class, the bungalow became a very popular house style in the fast-growing state of California. With their success, the established catalog company of Sears, Roebuck and Co. The Michigan-based Aladdin Company is considered the first to offer homes by mail in 1906. Homeowners or developers could choose designs from a catalog, and house kits would arrive by train, each piece pre-cut, labeled, and ready to assemble. and the enormous effect of the railroads made ordering and delivery of entire homes possible. The certainty of Post Office buildings across the U.S. When living rooms were called "parlors," Sears and other companies were selling homes by mail, through catalogs.
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